Even with the plethora of competing social media platforms available, Facebook is still a great channel for brands seeking extensive reach and engagement. However, with Facebook’s constant algorithm changes, tightening rules and ever-evolving features, brands may have a tough time figuring…
When it comes to visual storytelling, it certainly helps if your brand is associated with a product that literally makes people salivate. Such is the advantage enjoyed by Certified Angus Beef, LLC—but that doesn't mean the brand doesn't need brains…
Speakers from Twitter, Arby's, TBS and SKNKnickerbocker will teach you how to identify influencers, leverage promoted tweets, use long-form direct messages, and develop an integrated social strategy in this interactive session.
When Northrop Grumman began posting to Instagram, it wasn’t quite sure what would resonate. The global aerospace and defense technology company made the initial mistake—as many brands do—of pushing out self-serving content, viewing the platform as another method to showcase…
Attend for the social media takeaways, but enjoy what Atlanta has to offer. Take a sunrise walk, explore the Ponce City Market and historic MLK sites, and enjoy the sunset at a rooftop happy hour. We'll help you get there with airline discounts and a room block at the W Atlanta.
Online communities can deliver a richly rewarding experience for the organizations that create them and the members who participate in them. But as more B2B customer communities crop up, how is this space evolving? To explore the issue, my company Leader…
About The Social Shake-Up Show:
The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2017 Show is May 22-24 at the W hotel in Atlanta. Become a Shaker →