The Social Shake-Up features breakthrough thinking and real connections with marketers across Corporate America. With a speaking faculty featuring carefully curated speakers and 1,000 attendees comprising social media’s top movers and shakers, you’ll get ideas to move yourself and your brand forward.
WORKSHOPS AND MAIN CONFERENCE
Workshops Sept. 22-23 – Main Conference Sept. 29-Oct. 1
(Note: All Times Below Are EDT)
Every brand is vulnerable to crisis in the social media era. We’ll take a look at case studies that effectively prevented or mitigated a crisis that erupted on social media.
This workshop will include:
Chad Berndtson
Senior Director, Global Content & Communications
Fortinet
Lia Haberman
Adjunct Professor, Social Media & Influencer Marketing
UCLA
Loretta Prencipe
Crisis Communications Expert
Raffetto Herman Strategic Communications