What’s Shakin’: Social Shake-Up

At SSU 2018, 4 Top Influencers Got Raw and Real About Influencer Marketing

By: Justin Joffe
May 10th, 2018

Brian Fanzo, CEO of iSocialFanz, Work With The Coach CEO Nathan Pirtle, entrepreneur YesJulz and Snapchat pioneer Shonduras closed out the 2018 Social Shake-Up Show in Atlanta with a discussion about how influencer marketing partnerships can go wrong, and what it takes to make them worthwhile for all parties.

zuckerberg, F8

Facebook F8: 8 Takeaways From Social Shake-Up Speakers

By: Sophie Maerowitz
May 3rd, 2018

At its F8 Facebook Developers Conference, Facebook announced a number of new features, including Instagram group video, more privacy and anti-bullying precautions, language translation for Messenger and—perhaps most buzzed-about—a new online dating service. We asked eight speakers from this year’s Social Shake-Up to give us their take on what’s coming next from Facebook from the […]

airbnb, icon, city

Speaker Corner: Airbnb’s Jasmine Atherton, Head of Social, Americas

By: Sophie Maerowitz
November 10th, 2017

As anticipation for the 2018 Social Shake-Up Show builds, our goal is to go beyond the head shots and bios and help all of you Shake-Up fans really get to know some of our amazing speakers. This time we bring you Airbnb’s Jasmine Atherton, who leads the company’s social media for the Americas and who’ll be speaking at […]

microphone, conference hall

Q&A With Turner Classic Movies’ Steve Denker

By: Sophie Maerowitz
November 3rd, 2017

In their day-to-day, The Social Shake-Up’s top speakers run everything from social media marketing to 30,000 foot-view marketing plans. We checked in with Steve Denker, a two-time Social Shake-Up speaker and the senior director of marketing for Turner Classic Movies, to find out what he’s been working on in social, below. Social Shake-Up: What’s your role […]

Nathan Pirtle’s Epic Path to Digital Marketing and Influencer Stardom

By: Jerry Ascierto
October 28th, 2017

Nathan Pirtle’s journey to digital marketing success started with a cold tweet. The founder of Work With the Coach has helped some big names and big brands—Wyclef Jean, Nicki Minaj, Paula Abdul, MTV, Apple Music and YouTube—flex their social media muscles on the way to making a name for himself. Boasting a network of more […]

The Takeaways Behind 6 Shake-Up Show Tweets

By: Kelly Stone, CompTIA
July 5th, 2017

I’ve been to many gatherings of social media professionals over the last decade, from pop-ups to week-long seminars, and the format and content of these shows varies wildly. So, as a first-time Social Shake-Up Show attendee this year, I wasn’t sure what to expect. Would this be a small meeting of the minds or a […]

Some Top ‘Shakeaways’ From the 2017 Social Shake-Up

By: Seth Arenstein
May 24th, 2017

Usually it’s the Twitter bird when you think of ornithology and social media. That wasn’t quite the case at one of the final sessions of the sold-out 2017 Social Shake-Up Show Wednesday afternoon in Atlanta. Instead the bird theme centered on birds of a feather, as in we all work in social, what can we learn from […]

Cecily Strong in a Conversation You Wished You’d Started

By: Seth Arenstein
May 24th, 2017

For someone who plays the girl you wish you hadn’t started a conversation with at a party on Saturday Night Live, Cecily Strong conversed very well during Tuesday afternoon’s session at the sold-out 2017 Social Shake-Up in Atlanta, making trenchant points about social media and celebrity. There were plenty of laughs, too. The Internet “is […]

Shonduras Urges Audience Engagement, Creativity

By: Seth Arenstein
May 23rd, 2017

There were things old and new during the sold-out 2017 Social Shake-Up Show’s opening general session Tuesday in Atlanta. The new started right away, as six members of the Alpha Rho step dancers of Morehouse College literally kicked off the show with a rousing performance. The source of the traditional was a surprise: Influencer, entrepreneur and […]

Customer Journey Mapping to Get a Leg Up on Your Competition

Pre-Social Shake-Up Workshops Emphasize Knowing the Customer

By: Seth Arenstein
May 22nd, 2017

There were several pleasant surprises during the opening hours of The Social Shake-Up Show earlier today in Atlanta. First, for a show that’s sold-out, those who attended any of the three pre-show workshops felt anything but crowded. In fact, attendees received plenty of personal attention from the session’s leaders. During the sold-out session on customer […]

At The Social Shake-Up