What's Shakin'

Fresh ideas for The Social Shake-Up Community
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What's Shakin on February 1

Influencer Marketing
Follower Bots Exposed: How to Spot Fake Influencers

Many brands grapple with the issue of valuing an influencer's true reach, using the number of followers as a main gauge. But when it comes to social media, not everything that glitters is gold. The New York Times recently published an exposé…

Podcasting
Look, Learn & Listen: The Art of Podcast Hosting

So, you’re the lucky one who gets to host your organization’s podcast? Take a few deep breaths and relax. And I mean that literally if you’re a bit anxious, nervous or feeling unprepared for your upcoming adventure. You will have…

Featured Session: How to Craft Killer Tweets That Get Noticed Fast

Thumb-stopping content: It's what we all strive for on Twitter, but what kind of tweets are winning the war for attention? Twitter's Nina Mishkin and Hilton's Sabrina Callahan will illustrate what it takes to stand out in an ever-changing stream during this interactive session at the 2018 Social Shake-Up Show.

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Twitter
Your Brand Can't Afford a Super Bowl Ad? You Can Still Compete in Twitter's #BrandBowl

Given its real-time nature, Twitter is a great platform for brands to "win the moment." And on Sunday, Feb. 4, brands can win the Super Bowl too. Twitter announced its first ever Brand Bowl, a competition that will award prizes…

What's Hot? Chatbots

Interested in learning more about how brands are using chatbots to engage with customers? Check out this 60-second Social Shake-Up video to get up to speed on all things chatbots.

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Instagram
Instagram (Finally) Allows Scheduling of Posts

In a move that was long overdue, Instagram announced that it would allow for scheduling of posts ahead of time—but with a twist. You can’t schedule a post directly on the Instagram app, but you can schedule through one of…

About The Social Shake-Up Show:

The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 7-9 at the Marriott Marquis in Atlanta.
Become a Shaker →