What's Shakin'

Fresh ideas for The Social Shake-Up Community
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What's Shakin on February 8

Twitter
How Ally Bank Intercepted Super Bowl LII for #BrandBowl Win

To many of us the Super Bowl is about advertising, not football. Twitter launched a competition for Super Bowl LII with just those people in mind. Its inaugural #BrandBowl pitted Super Bowl advertisers against each other in various categories looking…

Facebook
5 Communicators Give Their Take on the Decrease in Time Spent on Facebook

At the start of 2018, Facebook CEO Mark Zuckerberg announced that big changes are coming to Facebook’s news feed—specifically, a de-emphasis of branded and publishers' content in news feeds—and we’re already seeing the effects of some of those changes. In…

Get a Glimpse of Who's Attending The Social Shake-Up Show

Professionals from Delta Air Lines, Fannie Mae, Southwest Airlines, GEICO, Porter Novelli, Turner and more have already signed up! View the full attendee list and get your pass by Feb. 28 to save $800.

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Digital PR
How Millennials and Gen Z Will Accelerate Innovation and Possibly Make You Millions

Did you know that 2017 was the first year that baby boomers, Gen X, millennials and Gen Z were all working together in harmony in the PR industry? That’s right, the first Gen Z-ers (born between 1995 and 2012) graduated from college…

5 Keys to Launching a Podcast: Keep It Simple, Sister!

Check out this vlog that looks at the key steps in starting a podcast, including planning your content, the tech and tools you'll find most helpful, and ideas around promotion/distribution, courtesy of SSU speakers (and creators of the Sis & Tell podcast) Amanda Goldstein Marks and Alison Goldstein Lebovitz.

Integrated Communications
5 Ways to Break Up Silos and Integrate Your Communications Strategy

In one corner we have marketing. In the other, communications. Who will take home the heavyweight belt? OK, so maybe most communications silos haven’t gotten bad enough to require physical combat. But with marketing, communications and social media teams all…

About The Social Shake-Up Show:

The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 7-9 at the Marriott Marquis in Atlanta.
Become a Shaker →