What's Shakin'

Fresh ideas for The Social Shake-Up Community
Join us for the Social Shake-Up Show May 7-9!
Become a Shaker →

What's Shakin on April 26

Instagram
5 Ways to Enhance Your Brand's Visual Identity on Instagram

Does your brand's Instagram channel stand out among the other 25 million business profiles on the platform? If not, it could be because your feed and profile don't embrace a strong enough visual identity. Erica Campbell Byrum, assistant vice president…

Snapchat
Why Brands Will Like the Redesign of Snapchat's Redesign

Snapchat is testing a tweak to its much-maligned redesign that harkens back to the platform's original layout—with user-generated Stories on the Discover page, right next to branded content, according to Recode. While it's just a test, the updated redesign proves that best-laid…

Find out how...

Sprint drove a 77% reduction in calls with new Lithium Messaging—empowering brands to connect safely and securely with consumers across social, web and mobile apps.

Learn More→

Influencer Marketing
Instagram Is the Most Active Influencer Channel...and Snapchat Doesn't Even Come Close

While blog posts were once a prime domain for influencer marketing efforts, brands are increasingly targeting specific platforms—and Instagram has emerged as the clear choice, according to “Major Insights From Micro-Influencers,” a survey of 400 micro-influencers conducted by Atlanta-based Everywhere…

MELT Sports & Culinary Marketing

Award-winning innovation and unrivaled execution put MELT at the top of the field—creating experiential events that gain the attention and drive actual consumer engagement. As the premiere agency for activating sports and entertainment properties, MELT has recently won a 2018 Shopper Marketing Effie and is currently nominated for a Cynopsis Media Award in 2018.

Learn More→

Social Strategy
4 Pro Tips for Building a Social Media Team

It shouldn’t have to be said, but being a social media professional is a real career. Social media marketers straddle the strategic and tactical responsibilities of marketing, media and communications, making them an indispensable access point for your social channels. Hiring professionals…

About The Social Shake-Up Show:

The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 7-9 at the Marriott Marquis in Atlanta.
Become a Shaker →