Social Shake-Up The Social Shake-Up Show | May 7-9, 2018 in ATL
What's Shakin'?
Fresh ideas for The Social Shake-Up Community
Join us for the Social Shake-Up Show May 7-9!
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What's Shakin on May 3
Snapchat
Why Brands Will Like the Redesign of Snapchat's Redesign
Snapchat is testing a tweak to its much-maligned redesign that harkens back to the platform's original layout—with user-generated Stories on the Discover page, right next to branded content, according to Recode. While it's just a test, the updated redesign proves that best-laid…
Instagram
5 Ways to Enhance Your Brand's Visual Identity on Instagram
Does your brand's Instagram channel stand out among the other 25 million business profiles on the platform? If not, it could be because your feed and profile don't embrace a strong enough visual identity. Erica Campbell Byrum, assistant vice president…
Business Wire at
The Social Shake-Up Show!

Business Wire is proud to be the official press release service of the Movers and Shaker program at the Social Shake-Up Show. Check out the Business Wire table at the show and hear Michael Toner, Vice President of Digital Strategy at Business Wire, speak about interactive media.

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Facebook
Can Facebook Outweigh Data Breach With Release of Once-Secret Community Standards?
Facebook has released its long-hidden community guidelines this week in another move to curry favor with the public after the Cambridge Analytica fiasco. An April 24 post to the company’s newsroom written by Monika Bickert, Facebook's VP of global product management, explains…
Find the Right Influencers
for Your Brand

Influencer marketing is a booming customer acquisition channel, and the hottest topic in marketing strategy conversations. Should you spend all your budget on celebrities or “macro” influencers, with large audiences? Or target several micro-influencers with smaller audiences but higher engagement? How can you identify and engage with the right influencers for your brand? Visit the NUVI booth to learn more!

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Snapchat
Snapchat Springs Ahead on Social ROI With Shoppable Lenses
Has Snap Inc. finally cracked the ROI code for social platforms? Snapchat has unrolled a new feature, Shoppable Lenses, that aims to win brands' advertising dollars by trading "soft" metrics like opens and impressions for clickthroughs, conversions and calls to action that…
About The Social Shake-Up Show:

The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 7-9 at the Marriott Marquis in Atlanta.
Become a Shaker →