Social Shake-Up The Social Shake-Up Show | May 7-9, 2018 in ATL
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Social Shake-Up
At SSU 2018, Walmart's Dan Kneeshaw Shared 3 Ways to Manage Crises on Social Media
"Crisis" can mean different things to different groups, said Dan Kneeshaw, Walmart's senior director of global associate communications, digital and enterprise initiatives. Kneeshaw spoke on a panel focusing on how brands mitigate crisis on social media at the 2018 Social Shake-Up…
Facebook, Not Twitter, Is the Customer Service Platform of Choice for Most Brands
In many ways, Twitter’s real-time immediacy has turned the platform into a modern version of the customer call center. In fact, customer service interactions over Twitter have increased 250% over the last two years, according to the company. Yet, an…
PwC and CFA Institute to Speak at July 11th Live Video Webinar

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Can Facebook's 4 New Groups Features Make Community Management Easier?
At PR News' Social Media Awards Luncheon May 23 in New York, keynote speaker Jennifer Dulski, Facebook's head of groups and community, hinted at a major announcement coming that afternoon from her division. Minutes later, the company announced via its blog four…
Become a Shaker before Sept. 8 & Save $1,200

Sprint drove a 77% reduction in calls with new Lithium Messaging–empowering brands to connect safely and securely with consumers across social, web and mobile apps.

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Paid Social
A Quick Guide to Paid Social That Won’t Break the Bank
Though the initial appeal of social media for the C-suite may be that it’s seemingly free to use, as social media pros know, purchasing advertisements on social platforms can be one of the best ways to reach and target new…
About The Social Shake-Up Show:

The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 7-9 at the Marriott Marquis in Atlanta.
Become a Shaker →