What's Shakin'

Fresh ideas for The Social Shake-Up Community
Join us for the Social Shake-Up Show May 7-9!
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What's Shakin on June 13

Measurement
An 8-Step Google Analytics Guide to Keep in Your Back Pocket

As a reporting powerhouse, Google Analytics has the potential to help communications professionals make more strategic decisions. But too often, website analytics aren’t owned by the digital communicators who make decisions about content and messaging strategy at their organizations. Paul…

Social Strategy
3 Buzzworthy Social Tactics From IHOP's 'IHOb' Campaign

Last week, IHOP made a cryptic announcement: It was flipping the "p" in its name to a "b." In the days since the June 5 announcement, speculation has spread across social media and news outlets as to what that “b”…

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Social Good
3 Brands Using Social for Good During Pride Month

June is Pride month, in which members of the LGBTQ community worldwide celebrate their identity and their right to live their life openly and love whom they choose. And though we still have a long way to go in the…

Become a Shaker before Sept. 8 & Save $1,200

Sprint drove a 77% reduction in calls with new Lithium Messaging–empowering brands to connect safely and securely with consumers across social, web and mobile apps.

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Podcasting
Tips and Tricks for Newbie Podcasters From Podcasting Pros

Unless you’ve been living under a rock for the past five years, podcasts are probably part of your life. Since the 2014 release of NPR’s "Serial," a phenomenally popular podcast about the legal case of a young man who may…

About The Social Shake-Up Show:

The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 7-9 at the Marriott Marquis in Atlanta.
Become a Shaker →