Contrary to the nomenclature, a social media budget should focus on more than just dollar signs. A good budget requires research and development, as well as resources. Every organization—from billion-dollar global companies with multiple marketing departments to smaller nonprofits with…
Marketers are currently locked in an epic battle for eyes and ears, a "smash-and-grab" raid on the attention of their audience. Brands looking to win fans are converging in narrowing spaces. These are places where competition doesn’t come from the…
Social media leaders from VH1, Popular Science, Finn Partners and North Shore Animal League will share secrets for social media success when you have an army of one and a limited budget.
Facebook's media relations team is not having an easy year. From an ongoing Federal Trade Commission (FTC) investigation into the company's privacy practices, to overall user trust issues following the Cambridge Analytica scandal, the company has suffered a reputation dive…
Join PRNEWS on July 17 in New York City to learn how to leverage Google Analytics, YouTube and earned media for your marketing efforts. Use code "SSU100" to save an extra $100 on your pass.
Influencer marketing platform SocialPubli.com has released its 2019 Global Fashion Influencer Study highlighting shopping habits, social media approaches, e-commerce trends and favorite brands among fashion influencers. SocialPubli.com surveyed 1,000 of its influencer members—both content creators and consumers—on their social media habits and preferences…
About The Social Shake-Up Show:
The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2020 Show is May 12-14 at the Marriot Marquis in Atlanta. Become a Shaker →
