By now, you’ve probably already scrolled by a TikTok video, and you likely thought it was funny (if not a bit immature). TikTok is taking the internet by storm by prizing the authentic and allowing everyone to feel like an…
It's been a busy week for fast food brands on Twitter. As Popeyes launched its first-ever chicken sandwich, competitors Wendy's, Chick-Fil-A, KFC and (surprisingly) Boston Market entered the fray hungry for some share of voice. Adweek's David Griner, in a…
As the propagation of new social media platforms and tools continues, it's of increasing importance for social marketers to stay up-to-date on consumer and brand behavior. 2019 has seen an increased investment in influencer marketing (particularly micro-influencers), social selling, listening,…
As influencer marketing evolves, digital communicators have gotten better at collaborating with influencers on content. But we can do better. We can collaborate with them to create compelling products at the same time. Brands shouldn't be asking, "How can we…
About The Social Shake-Up Show:
The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2020 Show is May 12-14 at the Marriot Marquis in Atlanta. Become a Shaker →