What's Shakin'?
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What’s Shakin’ on November 14
Media relations
What's Getting in the Way of Solid Digital Media Relations?
While some social marketers have the benefit of focusing solely on social, the majority of us must take a marcomm approach for our organizations, merging public relations with social media management. For those of you tasked with media relations on…
Social Strategy
Ask a Social Media Director #5: The Give Thanks Edition
Well hello, Social Shake-Up friends! What’s shakin'? ...I’ll show myself out. Just kidding! You’re stuck with me for the remainder of this column. My name is Justin Buchbinder and I’m the Social Media Director of FINN Partners, a global integrated…
The Social Shake-Up Show is May 12-14 in Atlanta

At the Social Shake-Up Show on May 12-14 in Atlanta, 1,000+ social media marketing professionals will come together to learn and network with digital innovators at LEGO, IBM, Paypal, AAA Northeast, Cisco, LatinoJustice, Microsoft, The Atlanta Way and more! Groups of three or more save an extra $100 per pass.

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Social Strategy
9 Tips for High-Quality Audience Engagement
The word “engagement” gets thrown around so often, it's become nearly meaningless in the social media world. And, while most buzzwords come and go, real engagement is a long-term play. If you're not seeing a lot of engagement from your…
The Social Media Awards Entry Deadline is Dec. 6

If you had a stellar social media campaign in the past year, then this is your chance at recognition! The Social Media Awards have over 50 categories to choose from including Best Social Media Team, Digital Leader of the Year, Best Facebook Marketing Campaign & Best Promoted Tweet.

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8 Tips for Reframing Your Influencer and Social Media ROI
As a marketer, you’ve run many a social media or influencer marketing campaign. Yet, you may still find yourself at a loss as to how to determine the return on investment on your social media and influencer marketing. The pressure…
About The Social Shake-Up Show:

The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2020 Show is May 12-14 at the Marriot Marquis in Atlanta.
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