Social Shake-Up Live Video Webinar - December 11, 2018

Social Shake-Up Webinar

13 Marketing Secrets, Hacks and Tips for Producing Live Video

Tuesday, December 11
2 p.m.–2:45 p.m. EST
No Cost to Attend



If the future of marketing is trust, then live video is the gateway to shrinking distance between you and your audience. Those doing it best are seeing amazing results, not only in engagement but also in hitting their sales goals. But where’s that sweet spot between strategic planning and spontaneity that endears audiences to the brands doing it best?

In this free webinar, you’ll hear directly from social media experts who have lived it and experienced it all when it comes to live video: Brian Fanzo, founder of iSocialFanz and Jennifer Watson, of the Weather Channel. They’ll share with you 13 proven strategies and tactics to plan, launch and execute a live video strategy that you can use immediately across platforms and in any setting. To learn more about live video and other key topics in the social media arena, attend The Social Shake-Up Show on May 6-8, 2019 in Atlanta. Use the code “LIVEWEB200” to save $200 off current rates.*

You'll learn how to:

  • How to determine if live video meets your communications goals
  • Tactics for driving engagement on a live stream 
  • Which platforms (e.g., Facebook, YouTube, Instagram, Snapchat) work best based on your strategic goals 
  • What tools you’ll need to develop, execute and measure your live broadcast
  • How to create a contingency plan for the unexpected, and what you can do to leverage those moments into more authentic stories that audiences will respond to.


  • Jennifer Watson

    Social Media Specialist & Meteorologist
    The Weather Channel

  • Brian Fanzo


Who Should Attend?

If you spend at least a quarter of your time in any of these areas, you should attend this webcast:

  • Digital PR and Social Media
  • Community Relations
  • Content Creation
  • Communications
  • Video
  • Marketing Communications
  • Business Development
  • Public Affairs/Issues Management
  • Media Relations
  • SEO
  • Research and Analytics
  • Public Relations


*This rate cannot be applied to existing registrations. For questions regarding this webinar, contact Client Services at or Carol Brault at

If you are having any technical difficulties or need assistance meeting these requirements, please contact our Technical Support Center at 1-866-709-8255 or click here.


Registration includes access to the recorded webcast and speaker materials for one full year.