Interactive: Social Media as Transaction: The Keys to a Social Commerce Strategy
September 29, 2016
E-commerce sales are expected to grow to more than $491 billion by 2018. Social commerce revenue was $14 billion in the U.S. in 2015, and that number is expected to triple by 2020. To increase customer retention and build brand loyalty, companies need to understand the complexities of social commerce to maintain customer engagement after the initial purchase.
Our panel of experts will discuss:
• How to connect your social strategy to revenue
• How companies can turn to their customers for inspiration and product
design
• How curated shopping can help your customers engage with your
products
• Examples of brands selling products and services on Facebook, Twitter and other Instagram
• Pinning for Sales: What you need to know about Pinterest
How to craft better social shopping experiences
• Real-world examples of successful e-commerce campaigns
• Tool and technologies that can accelerate your social commerce strategy