As influencer marketing evolves, digital communicators have gotten better at collaborating with influencers on content. But we can do better. We can collaborate with them to create compelling products at the same time. Brands shouldn't be asking, "How can we…
Editor’s note: Welcome to the second edition of “Ask a Social Media Director,” a pilot series wherein we throw three marketing-oriented questions at a social media leader in The Social Shake-Up community. Have a burning social media management question of your own?…
Marketers experience a lot of pain points on the job. But are you using digital tools to solve them? Join us today, August 22, at 1pm ET on Twitter to learn new tips!
When it comes to social media, there is no question that B2Bs face a somewhat different reality than consumer-facing brands. Like their peers in direct-to-consumer markets, B2B brand marketers are tasked with growing awareness or reach on social channels, but…
In May, marketers from top corporations, nonprofits, and agencies will gather in Atlanta at The Social Shake-Up Show to learn the latest trends in social strategy, content marketing, SEO, branding, and more! Get your tickets and join us!
When you hear "Uber," you probably think of a ride share service. Similarly, the name "Nike" makes most of us think of shoes. What would a stranger picture when told the name of your company or product? At its core,…
About The Social Shake-Up Show:
The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2020 Show is May 12-14 at the Marriot Marquis in Atlanta. Become a Shaker →