What's Shakin'?
Fresh ideas for The Social Shake-Up Community
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What’s Shakin’ on
Employee Advocacy
Hilton's 5-Prong Approach to Employee Advocacy on Social
Generating new and exciting content is essential to any social media strategy, but it’s no small feat. Brands spend a good chunk of their marketing budget on copywriters, agencies and influencers to build a library of rich, dynamic content that…
Instagram
Why I Dislike Instagram's Hiding Likes
I’m pretty sure Instagram hates me. I’m always the last account to get the coolest functionality updates, and now, I’m one of the first accounts in the U.S. to be in the test pool for hiding likes in the newsfeed.…
The Social Shake-Up Show is May 12-14 in Atlanta

At the Social Shake-Up Show on May 12-14 in Atlanta, 1,000+ social media marketing professionals will come together to learn and network with digital innovators at LEGO, IBM, Paypal, AAA Northeast, Cisco, LatinoJustice, Microsoft, The Atlanta Way and more! Groups of three or more save an extra $100 per pass.

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Social Strategy
Ask a Social Media Director #5: The Give Thanks Edition
Well hello, Social Shake-Up friends! What’s shakin'? ...I’ll show myself out. Just kidding! You’re stuck with me for the remainder of this column. My name is Justin Buchbinder and I’m the Social Media Director of FINN Partners, a global integrated…
Enter the Social Media Awards by Dec. 6!

If you had a stellar social media campaign in the past year, then this is your chance at recognition! The Social Media Awards have over 50 categories to choose from including Best Social Media Team, Digital Leader of the Year, Best Facebook Marketing Campaign & Best Promoted Tweet.

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Trends
Feature Roundup: Social Media Updates to Test This Holiday Season
We're back with another feature roundup, just in time for your big end-of-year social media pushes. Whether you're a nonprofit tapping into the giving spirit or a retailer seeking to boost holiday sales, here are some recent features to look…
About The Social Shake-Up Show:

The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2020 Show is May 12-14 at the Marriot Marquis in Atlanta.
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