What's Shakin'

Fresh ideas for The Social Shake-Up Community
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What’s Shakin’ on December 12

Influencer Marketing
7 Micro-Influencer Trends for 2020

By now, your brand has likely moved beyond the narrow definition of an “influencer” as a celebrity personality with millions of followers. Assuming your organization is engaged in influencer marketing at all, you likely have begun to leverage micro-influence—followings in…

Customer Mapping
The 4 Stages of a Social Media Customer Journey

Many of the world’s most successful companies share a common focus that drives everything they do—they obsess over customers. Apple, Amazon, Adobe, Microsoft—they're all devoted to being customer-centric. Some soundbites, for context: Steve Jobs: "You’ve got to start with the…

The Social Media Awards Late Deadline is Friday

This Friday is the late entry deadline for this year's Social Media Awards where the top campaigns and people behind them will get the recognition they deserve!

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Career Advice
4 Skills Every Social Marketer Should Have in 2020

As a social media marketer, you know your work has an impact on your brand. All of your efforts are focused on engaging and growing a qualified audience, after all. But are you aware of how social impacts the SEO…

See the Newest Social Shake-Up Show Speakers Added to the Roster

The Social Shake-Up Show is the most trusted place to hear from the movers and shakers who are pushing the social media envelope with breakthrough thinking. New speakers from IBM, PayPal, Cisco, LatinoJustice, National Audubon Society, The Honey Baked Ham Company, Pillsbury Law, American Marketing Association Triangle, UPS, American Red Cross, Walmart and LinkedIn are now on the roster.

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Monitoring
How Arizona's Office of Tourism Brought Sunshine to Social Media

It's early December and some houses already have snow outside their door. Does that make you feel blue? Tired, even? Good. That’s part of the reasoning behind Arizona Office of Tourism’s (AOT) social media effort to associate the state with…

About The Social Shake-Up Show:

The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2020 Show is May 12-14 at the Marriot Marquis in Atlanta.
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