This week, Facebook announced the launch of its "Showcase" feature, a program that allows brands to advertise on popular Facebook Watch videos. While the feature is referred to as a "premium video ad program" (read: big-ticket item), it's important for…
With all of the well-deserved fuss around influencer marketing, it’s easy to forget that sometimes your most influential partners — your employees— are right in your own back yard. If you’re a large corporation, that back yard could be many…
Influencers and Brands collaborate on Buztubr to create some of the most hyper focused omnichannel ad campaigns in the digital space. The very first audience trade floor, where Brands and Influencers get Buz’d.
Over the last week, two Twitter features have come to light that could change social marketers' approach to the platform. One, an instant camera similar to offerings from Snapchat and Instagram Stories, was buried in Twitter's code as a "News…
“Is there going to be math involved? Because I went into marketing so I wouldn’t have to do math.” Does this sound like you? Don’t worry. We won’t judge. Many marketers shy away from delving into analytics because it can…
About The Social Shake-Up Show:
The Social Shake-Up Show is an annual conference presented by The Social Shake-Up in partnership with Social Media Today and dozens of leaders in the marketing, PR and customer experience arena. The 2019 Show is May 6-8 at the Marriot Marquis in Atlanta. Become a Shaker →
