Would you rather your audiences use their smartphones to point and click—or point and buy? Given the pressure on social media marketers to tie their efforts to their company's bottom line, we’d wager that the latter is preferable for most.…
Facebook announced its purchase of London-based startup Bloomsbury AI on July 3rd, acquiring the artificial intelligence company for its innovative machine learning tool. Bloomsbury's technology focuses on natural language, rooting out awkward or unstructured text in order to better learn…
On August 9-10 in San Francisco, hundreds of marketing, social media and communications professionals will gather to learn how to improve their social media strategies.
During moments of crisis, communicators tend to focus on how stakeholders and audiences view their brand or client. But of growing concern is what search engines see when a negative news story hits. Whether you’re focusing on crisis proactively or after the…
At Social Shake-Up's SEO Webinar, you'll get an in-depth look into what the latest rules of SEO are and how to use those rules to your advantage to better connect your audience with your brand.
Now that Instagram has surpassed its billion-user mark, competition for attention on the platform is heating up. Instagram content must be positioned even more strategically in order to cut through the noise. Casie Shimansky, one of The Social Shake-Up's 2018 Movers…
About The Social Shake-Up Show:
The Social Shake-Up is an annual conference presented by PR News in partnership with Social Media Today and dozens of leaders in the marketing, PR, social media and customer experience arena. The 2018 Show is May 6-8 at the Marriott Marquis in Atlanta. Become a Shaker →
