What’s Shakin’: Blogging

three coworkers writing a blog

5 Tips for Growing Your Brand’s Blog Audience

By: Elaine Rau, Founder, LadyBossBlogger
July 29th, 2019

Is your blog struggling to reach a larger audience within your target demographic? Don’t worry! A lot of other companies are having the same issue. Here are five tips for how your brand can improve its blog presence and grow its readership. Titles, Titles, TITLES! Your title could be a barrier to reeling in more […]

blog, bloggers, digital environment

You’re Sitting on a Blog Post Goldmine—You Just Don’t Know it Yet

By: Casie Shimansky, Social Media Manager, Talent Brand, Cisco
August 22nd, 2018

I often joke on our team calls for Cisco’s Talent Brand that we’re going to “schedule the entire year” when giving updates on the Life at Cisco blog—but now that I look at our calendar? That’s kind of what we’re doing! On a mission to set the team up for success ahead of my honeymoon, […]

Starting a Brand Blog? Here Are 7 Best Practices to Keep in Mind

By: Ian Wright
April 19th, 2017

If you’ve been thinking about starting a blog but worried about the time investment, you’re not alone. In a world where you can fire off a tweet or a snap in second, the prospect of blogging seems daunting from a time management perspective. But there are smart ways to make it work, and Jackie Allder, director, […]

How to Set Up a Personal Blog Network and Maximize Your SEO

By: Cynthia Johnson, Ipseity Media
March 27th, 2017

A Personal Blog Network (PBN) is a network of sites that you control which are designed to direct links to a site that you’re monetizing. If you have an existing PBN, or are building one up, you’re going to need to take steps to ensure your digital presence is effective, safe and secure. But first, you […]

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