May 6-8, 2019
Marriott Marquis Atlanta


On Demand

Leveraging Social Media for Your Product Launch Success

December 13, 2018 | 1:30 – 3:00 pm ET Building buzz around a product launch is essential to a successful campaign. With the litany of tools available to communicators working to get the word out, one of the most powerful tools also has the lowest barrier to entry: social media.

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13 Marketing Secrets, Hacks and Tips for Producing Live Video

Tuesday, December 11| 2 p.m.–2:45 p.m. EST  If the future of marketing is trust, then live video is the gateway to shrinking distance between you and your audience. Those doing it best are seeing amazing results, not only in engagement but also in hitting their sales goals. But where’s that sweet spot between strategic planning and spontaneity that endears audiences to the brands doing it best? In this free webinar, you’ll hear directly from social media experts who have lived it and experienced it all when it comes to live video: Brian Fanzo, founder of iSocialFanz and Jennifer Watson, of the Weather Channel. They’ll share with you 13 proven strategies and tactics to plan, launch and execute a live video strategy that you can use immediately across platforms and in any setting.

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How Marketers Can Leverage Instagram’s Latest Features

November 15, 2018 | 1:30 – 3:00 pm ET Facebook, Twitter and Snapchat are each having their own problems retaining users. Instagram, on the other hand, is thriving. Hitting the 1 billion monthly active user milestone in June, Facebook’s photo-sharing app is growing its monthly user base by about five percent each quarter.

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How to Prove Social Media ROI to the C-Suite

Thursday, October 25, 2018 | 1:30–3:00 pm ET  Join the Social Shake-Up on October 25 to hear social media experts explain how to find the metrics that lead to actionable insights and make your social marketing more effective.

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Social Media in a Regulated Industry

September 26, 2018 | 1:30 – 3:00 pm ET Join The Social Shake-Up on Sept. 26, when our panel of social media pros will explore how to manage social media in industries that keep a tight cap on external communications.

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The New Rules of SEO

August 15, 2018 | 1:30 – 3:00 pm ET Need to get your content ranked on the first page of search results? Join The Social Shake-Up on August 15 for an in-depth look into what the latest rules of SEO are and how to use those rules to your advantage to better connect your audience with your brand.

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At The Social Shake-Up